“Aka-Uka” integrated campaign

Part of the audience doesn’t understand window specifications and buys the cheapest option, ignoring comfort, durability and long-term value. The goal: show why profile quality matters.

A video series about two brothers, Hasan and Husan, who live next door: one saves on windows, the other doesn’t.

Each video plays out a real-life situation and reveals one of AKFA’s key advantages: raw-material quality and profile specifications, noise insulation, energy efficiency, a wide choice of accessories, and a smart investment thanks to a long service life.

TV, radio, LED screens, billboards, Tashkent and Samarkand airports, metro, buses, indoor screens in Korzinka and Makro supermarkets, bloggers, Meta, Telegram channels, showrooms and POS