Akfa
AKFA × Khusnorik: every window has a story
The goal was to strengthen the emotional connection with the AKFA brand — to show a window not as a technical product, but as part of a home and the life that happens inside it.
Task
The goal was to strengthen the emotional connection with the AKFA brand — to show a window not as a technical product, but as part of a home and the life that happens inside it.
Solution
We shot a brand video with Khusnorik — a story about the pace of the big city. Chasing results and speed, we stop noticing the small pleasant things life is made of — yet when we hurry to where we are loved and awaited, we overcome any obstacle.
The video was shot in Istanbul, and its closing line is “Every window has its own life story”.
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