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Services

Marketing & sales audit

How effective the department is, where and how much budget is drained — and how to fix it

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We examine your marketing and sales departments from the inside: budgets, ad accounts, the team and processes. You get a clear summary with comments and growth points.

What’s included

Budget audit

We check what is spent and how much: where budgets are inflated, where money isn’t working and how much can be saved without losing results.

Media budgetContractorsCost per leadSavings

Ad account audit

We review ad accounts and the overall campaign setup — structure, targeting, analytics and conversions — and find the errors that drain the budget.

MetaGoogleYandexTelegram Ads

Team audit

We assess whether the team understands its tasks and metrics and how it delivers: roles, processes, KPIs and ownership.

RolesKPIProcessesSkills

Full marketing department audit

We look at the department as a whole and deliver a final summary: comments on every area and prioritised growth points.

SummaryGrowth pointsPrioritiesAction plan

Sales department audit

We check the funnel, scripts, lead response time, CRM and how managers sell — and show where customers are lost.

FunnelScriptsCRMConversion

Mystery shopping

Mystery visits to stores and showrooms and mystery calls: how customers are really greeted, advised and sold to.

Mystery shopperCallsVisitsService standards

Tell us about your project

Leave a request and we’ll reply within a few business days.

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